Online 3D Walkthroughs are Taking Over From Image and Video Renderings

A rendering image, beautiful as it can be, is a cutout, a small sample of what it feels like to be in a place. A video rendering adds some extra action, but it still is just a predetermined visual journey from A to B, leaving the person who interacts with the rendering as just a spectator. Renderings can be much more immersive than that.

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It sure is. But do these images really capture the emotions related to actually being inside a space? Do they help examine every detail of what the space has to offer?

No.

That’s why more and more 3D artists, interior designers, architects, and real estate developers are turning their eyes to online 3D walkthroughs. The immersiveness of the experience is unparalleled. Customers don’t have to imagine what it feels like to walk from the dining room to the bedroom in their future apartment - they do that short route themselves before it is even built. All the walking and turning around resembles movement in a real physical space. It is possible to enjoy the design from every possible angle.

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